![]() ![]() Part of the first DEWmocracy promotion, it released in stores in summer 2008 as a limited edition flavor. Ī blue raspberry/citrus variant with ginseng. In 2005, after two years of limited summer releases, it became a permanent addition to the product line. Also available in zero sugar and formerly diet.Īn orange variant introduced in 2003 as a limited-edition flavor for the summer. In its first year of production, Code Red increased overall sales of Mountain Dew by 6%. A zero sugar version was introduced in 2019, and has since seen packaged releases alongside original Baja Blast.Ī cherry variant introduced in 2001 and the first widely successful flavor extension. The drink has seen reoccurring, seasonal summer retail releases from 2018 onwards due to the discontinuation of Pitch Black from poor sales.Ī diet version was briefly offered in Taco Bell fountains in 2015. In 2016, the flavor was re-released for the "DEWcision" contest for a limited time, where it lost to Pitch Black. In April 2015, Baja Blast released in retail stores for a limited time, accompanied by an in-store release of sister flavor Sangrita Blast. On May 5, 2014, Baja Blast received a limited release in stores by popular demand. In 2020, Mountain Dew Throwback was rebranded as Mountain Dew Real Sugar, with a new design using the 1980s Mountain Dew logo, with the words "Real Sugar" in a similar font.Ģ004–present (fountain, exclusive to Taco Bell) Ģ014-2016, 2018-present (retail, summer only)Ī tropical lime variant introduced in 2004 exclusively as a fountain drink at Taco Bell restaurants. A fourth limited production run began in March 2011, lasting for eight weeks, before it became a permanent addition. ![]() It was initially re-released for brief periods (generally 8–12 weeks at a time), including a 2nd wave from December 2009 – February 2010 and a 3rd wave in Summer/Fall 2010. Ī variant without sugar or caffeine, available in parts of the United States.Ī variant containing natural sugar in place of high-fructose corn syrup released during mid-2009 under the name Mountain Dew Throwback. The previous formulation was sweetened exclusively with aspartame. In 2006, Diet Mountain Dew was reformulated with a new "Tuned Up Taste", using a blend of sucralose, aspartame, and acesulfame potassium as sweeteners. It is notable for including orange juice in the recipe.Ī low-calorie variant first introduced in 1988, replacing the similar drink "Sugar Free Mountain Dew". A zero sugar variant was introduced in 2020. High-fructose corn syrup replaced sugar in the 1990s, though today there is a modified variant made with cane sugar known as Mountain Dew Real Sugar. A revised formula was created by Bill Bridgforth in 1959. Notable variants include Baja Blast, Diet Mountain Dew, Code Red, LiveWire, Voltage, Major Melon, and Spark.Ī citrus-flavored soda developed in the 1940s by Barney and Ally Hartman, beverage bottlers in Tennessee. This story was reported from Los Angeles.Mountain Dew, a citrus-flavored carbonated soft drink now owned by PepsiCo, has had numerous branded flavor variants since the original formula's creation in 1940. The Unitest States’ overall beer volume declined 2.8% even with the total alcohol consumption increasing to its highest rate in nearly two decades, according to industry tracker IWSR. The beer company, the creator of Sam Adams and Truly, overestimated the hard seltzer care and was hit with a steep reality check - with the stock falling more than 32% since January.ĭespite alcohol consumption increasing during the coronavirus lockdown, the beer business has been struggling. RELATED: White Claw to launch hard seltzer with higher alcohol content In late July, Boston Beer stock took a nosedive, seeing a drop in shares over 20%, putting the company on pace for one of the worst percentage declines on record. Months later, in June, Pepsi filed a trademark application to sell Rockstar-branded beer and hard seltzer. The Boston Beer Company and PepsiCo today announced plans to enter a business collaboration to produce HARD MTN DEW alcoholic beverage.Ĭoca-Cola’s beverage, which hit shelves in March comes in four unique flavors: exotic pineapple, strawberry guava, tangy lemon-lime and tropical mango.įollowing Coca-Cola’s entrance into the alcoholic beverage marketplace, Pepsi’s CEO told analysts the company would consider creating an alcoholic drink. ![]()
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